Irene Ros

Editing and upcycling

Iara and the Influenced Video performance and moving image

Iara and the Influenced is the natural sequel to The Influencers and the Baba Jaga of Gentrification. It takes its name from Iara, the Brazilian folkloric figure also known as Mother of the Waters. Initially echoing the structure of The Little Mermaid, the story takes a turn as Iara — like Baba Jaga — becomes a figure of both enchantment and danger, embodying the pull of romantic, political, and social forces.

Iara and the Influenced is inspired by recent UK immigration policies, including proposals to confiscate jewellery from asylum seekers to fund the Home Office. The title reflects the experience of being on the passive end of such policies - decisions made by those who seek consent and validation in ways startlingly similar to social media influencers. In this sense, contemporary politics and online influence share much in common: both rely on shaping public perception and persuading audiences to agree.

Woven into a darkly romantic narrative, Iara and the Influenced explores how one form of love - born of obsession and possession - is ultimately transformed by another: a more radical love rooted in compassion, empathy, and the will to remake the world.